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The Marketing Forum | Post Event Review


From 8th-11th October, over 250 senior marketers, agencies and industry experts joined together on board the Aurora to debate hot issues of the day, forge new partnerships and develop personal networks.

Over the course of 2 days and 3 nights they participated in 2,561 meetings, attended numerous conference sessions and developed both their personal and business knowledge.

The Marketing Forum 2014 - key facts

Here is an overview of who attended the 22nd annual Marketing Forum.

  • Organisations' average annual turnover- £790m
  • Average number of employees- 17,304
  • Average organisations' marketing budget - £65m
  • Average personal marketing budget - £8.3m
  • Average number of employees working in marketing function - 126 
- Top areas of responsibility for discussions at the event.
  • Multi-channel content strategy
  • Digital content strategy
  • Customer engagement
  • Brand strategy
  • Brand communications
  • Comms strategy
  • Brand development
You can download the full event review here -

http://revents.info/l/5Fq

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Opening Address: Ben Hammersley


We are delighted to announce that Ben Hammersley, author, futurist and technologist will open the 2014 Digital Marketing Forum.

Ben specialises in the effects of the Internet and the ubiquitous digital network on the world's political, cultural and social spheres.

See what Ben will present at The Digital Marketing Forum on Wednesday 12th March 2014, in the video below.

Firstly, Ben will look at the global economic landscape, on the basis that everything that happens globally will ultimately affect people’s lives in the UK.

He will then link this macro view back to digital marketing – what is its role and importance, where is it heading and (most importantly) is that the right direction?

No death by PowerPoint, just no holds barred insights into current digital brand activity, the ‘next big things’ to hit and actionable take-aways for everyone.

Ben Hammersley is presently the Prime Minister’s ambassador to Tech City, Europe’s centre of innovation. Additionally, Ben sits on the Tech City Advisory Board.

Ben is also a fellow at The Brookings Institute in Washington, Royal College of Defence Studies and innovator-in-residence at the Centre for Creative and Social Technologies, University of London. 

In 2012 Ben wrote the acclaimed book ’64 things you need to know now for then’, a guide to the new concepts of the modern world.




If you would like further information, please contact Rachael collyns


The Digital Marketing Forum, 13th March 2013, Heythrop Park, Oxfordshire – Post event newsletter


Over 100 of the UK’s leading digital marketers gathered in the Oxfordshire countryside on 13th March for the 2013 Digital Marketing Forum. Representing some of the country’s leading brands, delegates enjoyed a packed programme of presentations and workshops together with the chance to meet over 40 digital agencies offering a full range of digital services.

Social Media: Do It Right Or Perish… …so said Erik Qualman in his opening address. As one of the world’s leading specialists in new media, with a unique pedigree in advising Fortune 500 companies, authorship of the definitive work on social media and experience both sides of the client-agency fence, Erik was quick to stress the advantages and the pitfalls of social media. You could call it the largest focus group in the world, he told delegates, with unique opportunities for loyalty building and customer interaction – provided you put as much or more effort into both managing customer response as well as data analysis.

Click here to view the post event newsletter

The Marketing Forum 2012 - Event Review


theatre.jpgFrom 10th-13th October 2012, over 250 senior marketers, agencies and industry experts joined together on board the Aurora to debate hot issues of the day, forge new partnerships and develop personal networks.  

Over the course of 2 days and 3 nights they participated in 2,276 meetings, attended numerous conference sessions and developed both their personal and business knowledge.

This event review covers just a few of the forum's highlights. To view the report please follow the link. 

If you would like any further details please get in touch – dclark@richmondevents.com

The Marketing Forum 2012 – key facts

Here is an overview of who attended the 20th annual Marketing Forum. 

 Organisations’ average annual turnover – £580m             
 Average number of employees – 12,857
 Average organisations’ marketing budget – £84.7m
 Average personal marketing budget – £8.3m
 Average number of employees working in marketing function – 125

 Top areas of responsibility for discussions at the event 
o Advertising / creative
o Digital
o Brand
o Communications
o Customer Insight
o Marketing consultancy
o Content marketing


Don't take our word for it...
Hear it straight from our customers who attended in 2012...speed-meets-2.jpg
 
A great concept and although intensive, a very worthwhile use of time with some interesting speakers, meetings and workshops whilst remaining fun. Good way to network and meet other like minded people from within the industry that can help meet various business challenges, and all on a Cruise ship! Superb.
Head of Direct Marketing, O2

Superb and very beneficial. A lot of good highly relevant supplier contacts made and follow up meetings made.
Commercial & Marketing Director, David Lloyd Group

"Great opportunity to step out of the detailed pressures of running a big department with clear targets and put my head up to look forward. Articulating my challenges helped to clarify my thinking also saw some great ideas to take back and do."
Director of Supporter Marketing, The Woodland Trust

"Fantastic 2 days great use of time to see a number of potential suppliers, and find what you need as well as learn something from them and the conference sessions."
Interactive Marketing Programs Manager, Xerox UK

Full - on onslaught of ideas, people & networking opportunities.    A launch pad for invigorating "The day job" and being the best leader i can be.
Marketing Communication Manager, Ericsson Ltd

Fantastic experience.  Very intense which meant that a lot of work actually got done. Unlike other conferences/Marketing events the suppliers did not waste time, valued time of others. I would ideally like to have a busier speed working event the next time
Head of Online Marketing, Groupon UK

Very tiring, but great way to meet suppliers and take time away from the office to consider new ideas and ways of working.  Keynote speeches were particularly inspiring.
Head of Marketing, Best Western Hotels



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